BANKNOTES minted by #paid

To subscribe or not: should your brand offer subscriptions?

Episode Summary

Subscriptions aren’t a new concept. The printing industry has offered subscriptions to publications for generations

Episode Notes

DTC brands want to diversify their strategy and offer new experiences or personalized products for their customers. Especially after everything that happened in 2020. 
 

What are they offering? Subscriptions... (read more)