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Episode 4: BANKNOTES News (August 12, 2022)

Episode Notes

This week on BANKNOTES News:

A new social media account and website is looking to shine a light on the influencer pay gap. 

F You Pay Me’s mission is to bring more transparency, accountability, and fairness to the influencer industry, and to make sure influencers get paid what they’re worth.

Learn more over at banknotes.link/fypm

A new brand focused on "empowering dog parents to prepare home-cooked meals for their dogs" has launched online and is trying to upend a busy direct-to-consumer (DTC) pet-food vertical.

According to its website, Dog Child exists to "improve the quality of your dog’s life through easy home cooking and make it as special as it is to make homemade meals for your family.

Payments provider Finix today announced it has raised $30M in new capital, bringing its total funding to $133M.

This latest funding round for Finix comes on the heels of a May announcement that the company, which previously was focussed on helping businesses become their own payment companies, had transitioned to becoming a PayFac (payment facilitator) itself.

Episode Transcription

Welcome to this week’s episode of Banknotes news for the week of August 12, 2022. 

Each week we provide a short rundown of what we’re keeping our eye on across eCommerce, retail and the creator economy. You can always check banknotes.co for daily articles and insights from across the industry and subscribe to our channel wherever you download your podcasts.

So here’s what we’re keeping tabs on this week …

A new social media account and website is looking to shine a light on the influencer pay gap. 

F You Pay Me’s mission is to bring more transparency, accountability, and fairness to the influencer industry, and to make sure influencers get paid what they’re worth.

Created by @MsYoungProfess—at least that’s here Twitter handle— F You Pay Me is a place where influencers can post what they are making from certain campaigns, review brands, see what other influencers are getting paid for similar campaigns, and use that data to establish a proper baseline for pricing.

Learn more over at banknotes.link/fypm

 

 

A new brand focused on "empowering dog parents to prepare home-cooked meals for their dogs" has launched online and is trying to upend a busy direct-to-consumer (DTC) pet-food vertical.

According to its website, Dog Child exists to "improve the quality of your dog’s life through easy home cooking and make it as special as it is to make homemade meals for your family.

But the DTC dog food market is a crowded one, with competition coming from Marley Bones, The Farmer's Dog and Nom Nom, among others. … Read more over at BANKNOTES

 

 

Payments provider Finix today announced it has raised $30M in new capital, bringing its total funding to $133M.

"New and existing investors chose to back Finix thanks to the growth we’ve shown in the last six months, including Q2 2022 being our best quarter ever in terms of new deals closed," the fintech company said in a Wednesday blog post.

This latest funding round for Finix comes on the heels of a May announcement that the company, which previously was focussed on helping businesses become their own payment companies, had transitioned to becoming a PayFac (payment facilitator) itself.

 

 

Traditionally, people have sought answers to these big questions from spiritual gurus, religious leaders, palm readers, prophets, books, community groups (sometimes cults), nature, psychedelics, and other physical sources.

But, with the advent of the Internet, the growth of the Creator Economy, and the rise of TikTok as a source of information, spiritual enlightenment is innovating right along with popular technology.

Today, many spiritual gurus and thought leaders are using social media to share their insights, make claims, and build a following. In short, spiritual creators are hopping on the digital content creation bandwagon, and audiences are paying attention.

Read more about this and whether follower count is a real endorsement of credibility over at banknotes.link/spiritualcreators